Lord Śrī Kṛṣṇa Caitanya is the initiator of sańkīrtana [congregational chanting of the holy name of the Lord]. One who worships Him through sańkīrtana is fortunate indeed.
(Adi 3.77)
Such a person is truly intelligent, whereas others, who have but a poor fund of knowledge, must endure the cycle of repeated birth and death. Of all sacrificial performances, the chanting of the Lord's holy name is the most sublime. (Adi 3.78)
PURPORT
Lord Śrī Caitanya Mahāprabhu is the father and inaugurator of the sańkīrtana movement. One who worships Him by sacrificing his life, money, intelligence and words for the sańkīrtana movement is recognized by the Lord and endowed with His blessings. All others may be said to be foolish, for of all sacrifices in which a man may apply his energy, a sacrifice made for the sańkīrtana movement is the most glorious.
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